Junior Market Strategy Manager (m/w/d), Frankfurt am Main

Danone is a global leader in the food industry, operating in three fast-growing categories: dairy and plant-based products, water, and specialised nutrition. True to our mission of bringing health through food to as many people as possible, our ambition is to inspire healthier and more sustainable eating and consumption habits. We are committed to making a positive and measurable impact on nutrition, society and the environment.

Tasks

• You love strong brands we love strong personalities! Become part of Danone and our team with the successful brands Volvic, Aptamil, Activia, Actimel, Alpro and more. 
• Understand various factors at play driving category and brand performance within the market and with our retailers by category management approaches, creating innovative sell-in stories and activation plans to drive growth
• Defining these category, consumer and shopper insights into co-building the category vision for the category to guide all commercial teams in their executional plans, contributing to the overall category vision
• Balances external realities with internal objectives and supports cross-functional commercial teams towards commercial execution excellence
• Development and implementation of category-specific 4P strategies and tactics; Innovation GTM Strategy Crafting; Translation of the brand strategy into strong implementation plans in different sales channels cooperating with Marketing and Key Account
• Ensure bottom up plans deliver against target, and capture risk and mitigation opportunities to gap close
• Performance measurement and tracking (Listings, Innovations, Distribution)
• Ad Hoc reporting / presentations
• Support on Cross-functional Topics (Product Visuals, Team Meetings Organization, Customer Meetings)

Profile

• Relevant Business Degree, with a Sales, Marketing or Business management specialization
• First experience in Marketing / Sales in FMCG are favourable, ideally in Shopper Marketing or Market Strategy
• Strong analytical, conceptual and presentation skills
• Advanced communication skills (written, oral and listening)
• Highly intrinsic motivated to learn and develop (high flexibility, high motivation, resilience and agility)
• Entrepreneurial Thinking & Solution-oriented
• Experienced in MS Office: Excel, Word, Outlook, PowerPoint
• Fluent in English and German